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Cable
Entries
How should I record cable TV viewing in the diary?
Be sure to answer the cable question in the front of the diary and write
in the name of your cable company. When making entries in the "Chan.
No." column, please write in the cable channel number. Enter the
rest of the viewing information as shown in the diary instructions.
Why does Nielsen need to know that I subscribe to
cable?
The cable information helps us to properly credit the channel and program
that you watched and wrote in your diary.

How do I indicate cable installation in the
middle of the diary week?
Even though you may not have received cable programming the entire diary
week, check the "Yes" box for the question, "Is this TV
connected to a cable TV service?", which is in the front section
of the diary.
Write in the cable company name and the date installed in the space provided
in the
Cable TV service question. Please
attach a list or write in the channels that the
TV set now receives on the page for Step 2. See the next question for instructions.

Should I write in the diary (Step 2) a
station that is received only sporadically?
Yes. If you know what channels or stations that each set receives, please
list them in the diary. If you do not know all of them, please list those
that you do know. Whatever information you can supply in the diary will
help us to identify and give credit to any channel or station that you
have written in the diary pages during your diary week.
You may also use a cable channel listing or channel guide from a newspaper,
if available. Please review the list to make sure it is accurate and that
no channels have changed. Cross out any channels you do not subscribe
to or receive. If some have changed, please try to correct them right
on the channel list itself. This will help us when we receive the diary
back.
Satellite
ID, Dish, Antenna, etc.
I
receive TV programs from a satellite. How do I enter the satellite information
in the diary?
Please answer the satellite questions in the front of the diary and when
entering viewing:

If you have a large dish satellite:
-
Under the "Station or Channel Name" column, enter the broadcast station or channel
name.
-
Under the "Chan. No." column, enter the satellite number and
transponder number, if known, and channel number.
If you do not know the satellite number, transponder number, or channel
number, write, "receive channels from satellite."
If you have a small dish satellite:
-
Under the "Station or Channel Name" column, enter the broadcast station or channel
name.
-
Under the "Chan. No." column, enter the satellite channel number.
My
household has both cable and satellite dish. How do I record this in the
diary?
Answer both the satellite and cable questions in the front of the diary.
Satellite
instructions Cable
instructions

Should entries be made for programs listened to on a
radio with TV bands (but not watched on TV)?
No. Enter in your diary only those programs that are shown on TV.
My
satellite receives over 100 channels; how do I enter this information
in the diary?
If you have a single sheet listing of the satellite channels that your
TV receives available, please include this list with the diary. If you
do not have a list, write in the channels that you know you receive
on the Channel Receivable List, or if there is not enough room, at least
list all the channels you watch.
What
if I do not know some of my satellite information?
Please include as much information as you know about the program, such
as station or channel name (or call letters), channel or satellite number
and/or transponder number, and program name. If you do not know this
information, please write "SAT" in these columns.
See the satellite instructions
above.
What if I am employed in the TV/Radio industry?
If any household member is employed by, or a principal owner in the television
or media industry, our guidelines prohibit us from including that household
in our survey. If that is the case, please accept our thanks for your interest
and your understanding and answer 'Yes' to question #11, the TV/Radio employment
question, in each diary. Return all the diaries at your convenience so that we
know that you are a member of the media. If you are unsure please call
1-800-237-8611 for more detailed information. A helpful person is waiting to
answer any questions you may have.
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